Holiday cards are a good way to tell your friends and family that you’re thinking of them during the festive season. By sending these cards before Christmas and New Year’s Eve, you can remind them of all the good times you’ve spent together, send out heartfelt compliments, update them about what you’ve been doing in life, or attach a funny, cute photo that makes them smile.
More often than not, people end up sending impersonal holiday cards because they don’t have the time to write personalized notes for each of their loved ones. Impersonal cards are worse than sending no holiday cards, though—they leave your loved ones feeling distant from you and make them think that you don’t appreciate their existence.
Here are a few things to remember about holiday cards this season:
Ditch the Digital
Don’t send a digital holiday card…just don’t!
We warned you about impersonal cards. Sending a digital card is alienating you and makes your loved ones feel like just another contact on your friend list. Remember, you’re trying to tell them that they are special and you miss them during this holiday season. Hence, avoid anything that begins with “I hope this email finds you well.”
Curate a Heartfelt Message
If you can’t visit them this holiday season, your parents will miss your presence immensely this holiday season. Make them feel like you’re with them through a heartfelt message—tell them that you miss home and food and the family vibe!
Alternatively, if you run a company that has a tradition of sending holiday cards to clients, customers and investors, make them personal this holiday season! They need to be special, sweet—make every person feel valued and important.
Moreover, resist the temptation of selling a product…or talking about the company itself. While it may be good marketing, but these greeting cards need to be about the customers and not about what they can buy from you.
Holiday Cards – Presentation Matters
If you’re not an artist, don’t doodle on the card.
Your holiday card needs to look presentable, something that can go in the family’s collection of memories. It holds a lot of love and importance, and is a reminder of good days. If you’re not an artist or don’t know anything about design, you should consider leaving the job to a professional or use a holiday card service.
Here at Fine Cardstock, you can buy custom-made holiday cards and send them over to your friends and family! We’re also offering free shipping on orders above $100, so make sure you place your order today! You can also buy business envelopes and cardstock paper at wholesale prices.